Bengaluru, KA, India
Summary
Spearheaded business development and revenue management for Sports Fitness at Flipkart, driving significant brand revenue growth and market expansion.
Highlights
Onboarded 6 new brands in Sports Accessories, driving ₹1.2 Cr in monthly revenue.
Increased category monetization from 5% to 8%, significantly boosting profitability.
Improved Flipkart & Flipkart Minutes in-stock rates from 65% to 85% through meticulous data analysis.
Boosted badminton racquet sales by 59% Month-over-Month during Big Billion Days (BBD) and 45% Year-over-Year via strategic promotional execution.
Achieved ₹5 lakhs daily revenue and 68% Month-over-Month growth by expanding portfolio and optimizing sales on Flipkart Minutes (10-minute delivery app).
Negotiated cost reductions with top brands, improving margins from -14% to -4%.
Executed successful banner and meta ad campaigns for brands during major event sales (BBD).